Draft marketing content and find audiences with AI
Let the content agent draft emails, landing page copy and social posts in three languages, and the audience agent suggest segments. People publish and send.
For: Marketing managersSteps
- Go to MetriReach → Marketing AI. First fill in Brand voice: the tone, words to avoid and some sample copy. The content agent uses them in every language.
- In Content agent, choose what to write (marketing email, landing page copy or social posts), write a brief with the offer, audience and any facts such as prices or dates, choose the languages and select Write draft.
- Review the draft. Words from your avoid list are flagged. For an email, enter a template key and name and select Save as email template draft: it goes to the template library as a draft that must be approved before a journey can send it. For social posts, use Copy.
- In Audience agent, describe a goal (for example: invite customers in Penang who visited the pricing page) and select Suggest segments. Each suggestion shows its rules, the reason and how many contacts it holds today.
- To use a suggestion, check or change its name and select Create this segment. You can edit its rules on the segment page.
Good to know
- The AI only drafts and suggests: it never publishes a page, sends a message, starts a journey or creates a segment by itself.
- Only counts reach the audience agent, never names, emails or phone numbers.
- AI drafts use your workspace's AI credits like other AI features; admins can switch the features off in Settings → AI.
- Earlier drafts and suggestions are listed at the bottom of the page.
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